We are delighted to partner with WOW Beauty this month to celebrate and discuss self-care for Men's Health Week 2021.
The Men's Health Forum has said: "Everybody's mental health has been challenged by the lockdowns and insecurities of the last year and it's not over. As we emerge from what we hope will be the worst of the pandemic, questions, concerns and anxieties remain"
Self-care covers a multitude of topics from looking after your skin, to running marathons or spending time with family. Research suggests self-care promote positive health outcomes, such as fostering resilience, living longer, and becoming better equipped to manage stress. Although self-care is not a cure, it can help people manage symptoms and improve emotional wellbeing.
This year, we surveyed over 6320 people about their skincare habits. Not only did we find differences regionally and between age groups, but also between genders. Our research found that although 4 in 5 women have a skincare routine, less than half of men have one.
Together with WOW Beauty, we wanted to discuss the boundaries and hesitations men feel in this space. We asked our team for their honest feelings about self-care and men.
WHAT IS SELF CARE TO YOU?
"Self-care to me is looking after my mental health" - Daniel
"In today's society I think we realise how important it is to look after ourselves and it's probably something I should endeavour to embrace more." - Andrew
"For me self-care is very holistic. It's physical, mental, emotional and spiritual." - David
DO YOU HAVE A SELF CARE ROUTINE?
"My self-care routine is making regular time for myself, to do the things that I want to do on my own terms." - Daniel
"Applying sunscreen, insect repellent and having a day on my bike" - Stephen
"My mother was an Avon lady; she gave me my first cream when I was young, and I've looked after my skin ever since. But self-care for me is also working out, having family time and relaxing." - Craig
WHY ARE THERE BARRIERS TO SELF CARE FOR MEN?
"That's a tricky question. But being honest... probably ego" - Andrew
"In my generation, and especially in Scotland, any self-care that is not directly linked to robust physical activity is kind of mocked. So, we need more education on the benefits of looking after ourselves." - Stephen
"In my 20s it was something men just didn't do. I think this has changed a lot, and an understanding is beginning to develop that it's the right thing for men to do as well" - Craig
WHAT CAN BRANDS DO TO SUPPORT SELF CARE FOR MEN?
"Keep talking about mental health and appreciating that there isn’t a one size fits all solution for each person. It’s a very individual thing and the specifics of what self-care means to the person can change as time goes passed too." - Daniel
"Educate, educate, educate!" - Stephen
"A lot of brands are doing great things now, there are some great male skincare ranges out there now" - Craig
Our team also ended up speaking about the impact of self-care on mental health.
"In terms of mental health, men don’t talk about it enough - but I think that’s getting better. Self-discovery is an important part of wellness to allow you to focus on what’s truly important to you, and not just what is expected of you." - Daniel
"For a mental health perspective, self-care to me is about achieving calmness and contentment" - Stephen
You can read David's article in WOW Beauty here.
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